Restaurants
All cases
ConstructionWebsite + calculator
An estimate calculator that qualifies leads before the call
- more leads
- ×2.4
- empty calls
- -45%
- to launch
- 3 wks
The challenge
The company got lots of “how much is a house?” requests, but 6 out of 10 calls led nowhere: people didn’t understand what drives the price, and managers spent hours explaining.
What we did
Configuration calculator
Floor area, storeys, materials and options — with an instant price range broken down by stage.
Lead qualification
The manager sees the configuration and budget before the call, so the conversation starts with substance.
New website
A structure for three client types, a project gallery, reviews and transparent payment stages.
Analytics
We see which configurations are built most often and turn them into ready-made packages.
The result
Leads grew 2.4× and empty calls dropped by 45%. The average deal grew too, because people added options in the calculator themselves.
“Clients now arrive already prepared. It changed the very nature of our sales.”